Catalog Search Results
Author
Publisher
McGraw Hill Education
Pub. Date
[2015]
Physical Desc
1 online resource : illustrations
Language
English
Description
Presenting the secrets of the Decker Method -- a framework that has been perfected over the past 36 years; this guidebook shows that becoming a great communicator takes just two things: a smart game plan and a lot of practice. --
Publisher
BookaVivo
Pub. Date
2021.
Edition
[1o edición].
Physical Desc
1 online resource (1 audio file (02 hr., 22 min.))
Language
Español
Description
Para cambiar la mente es importante transformar los corazones. Las últimas investigaciones demuestran que apelar a las emociones puede fortalecer y afianzar tu autoridad como líder. Escrito por reputados especialistas de la Harvard Business Review en temas de inteligencia emocional en el entorno profesional, el libro ofrece estrategias generales para desarrollar la capacidad de influencia, así como pequeñas tácticas para persuadir a los...
Author
Publisher
Tantor Media, Inc
Pub. Date
2011.
Edition
1st edition.
Physical Desc
1 online resource (1 sound file)
Language
English
Description
Conversations make or break everything in sales. Every conversation you have is an opportunity to find new prospects, win new customers, and increase sales. Rainmaking Conversations provides a proven system for leading masterful conversations that fill the pipeline, secure new deals, and maximize the potential of your account. Rainmaking Conversations offers a research-based, field-tested, and practical selling approach that will help you master the...
Author
Publisher
Counterpoint
Pub. Date
[2009]
Physical Desc
xxvii, 324 pages ; 24 cm
Language
English
Description
Terry O'Reilly and Mike Tennant, the ad men behind 'The Age of Persuasion', the popular radio show broadcast on the Canadian Broadcasting Corporation and Sirius Radio have made it their mission to share the back-room story of modern marketing, entertaining asides and all.
Author
Language
English
Formats
Description
Chris Widener's message about influence is refreshing: that it's not something you "do" to other people but rather something that starts with how you shape and transform your own life. Forget about manipulation and slick fast-talking; true influencers change themselves first.
Author
Publisher
MIT Sloan Management Review
Pub. Date
[2019]
Physical Desc
1 online resource (1 volume) : illustrations
Language
English
Description
When a business is growing fast, decisions can get lost in the fray - especially if it's unclear that a decision even needs to be made. People in the workplace bring recommendations to four audiences: a manager or top executive (those who approve a recommendation), and peers or a broader set of stakeholders (those who execute a recommendation). To sell an idea and get others to take action, you have to understand what your particular audience needs...
Author
Publisher
John Wiley & Sons, Inc
Pub. Date
[2021]
Physical Desc
1 online resource (x, 243 pages) : illustrations
Language
English
Description
"Persuade draws on psychology, sociology, decision-making, body language, emotional intelligence, and other fields in order to explain why we do what we do, and then ultimately provides readers with an easy-to-use 4-step process for how to influence people. It is uniquely based on the combination of original research, scientific studies, real-world examples, and practical exercises -- making it a fun and easy read that is credible and highly impactful....
Author
Publisher
AMACOM, American Management Association
Pub. Date
[2012]
Physical Desc
1 online resource
Language
English
Description
Great selling is invisible. Influence occurs at a level just below the buyer's awareness. That's important because today's buyer is savvy and all too familiar with traditional selling techniques. However, a few simple words-the right words-can transform an awkward sales call into a comfortable conversation and a resistant prospect into a happy customer. Some people, for example, want to hear about the money they'll save, while others respond to the...
Author
Series
Publisher
Pearson Education
Pub. Date
2017.
Edition
First edition.
Physical Desc
1 online resource
Language
English
Description
IT WOULD BE WONDERFUL IF YOU COULD ALWAYS ENSURE EVERYONE AGREED WITH YOUR WAY OF THINKING, WOULDN'T IT? You're already aware of how unlikely you are to progress at work, or "make a name for yourself" in life, if you struggle to get your ideas accepted by your prospects, your clients, your team, your boss, or your peers. Have you noticed how for some people it seems effortless, while the rest of us - maybe you, would benefit from a little help? Step...
Author
Publisher
Wiley
Pub. Date
©2011
Edition
2nd ed.
Physical Desc
1 online resource (xiv, 305 pages)
Language
English
Description
Get customers, clients, and co-workers to say "yes!" in 8 minutes or less. This revised second edition by a leading expert of influence continues to teach a proven system of persuasion. Synthesizing the latest research in the field of influence with real-world tested experiences, it presents simple secrets that help readers turn a "no" into a "yes." Every secret in this book has been rigorously tested, validated, and found reliable.: Learn dozens...
Author
Publisher
Capstone
Pub. Date
2010
Physical Desc
1 online resource (ix, 245 pages)
Language
English
Description
"Businesses fail because they fail to persuade. Persuasion is a process that, when mastered, can be applied beneficially to all or any aspects of business or life!. But getting exactly what you want is not easy. Why? Because for most of the time, most of us have no idea what it is that we do want. Knowing exactly what it is that you want, before persuading someone to give it to you is the key to irresistible persuasion"--
Author
Publisher
Ascent Audio
Pub. Date
2017.
Edition
1st edition.
Physical Desc
1 online resource (1 sound file)
Language
English
Description
The ability to influence people's thoughts and feelings, to generate their buy-in, has emerged as the paramount leadership skill. The strongest leaders are those who create a positive vision of the future, paint a ""big picture"" that generates action by tapping into people's emotions, ask for a commitment, and inspire their listeners to take steps toward the goal. Generating Buy-In: Mastering the Language of Leadership will help you master the powerful...
Author
Publisher
Jossey-Bass
Pub. Date
2012
Edition
1st ed.
Physical Desc
1 online resource
Language
English
Description
"Tap into the powerful techniques of professional actors and great communicators The Pin Drop Principle is a step-by-step master class for anyone wishing to become a more confident and credible communicator. Lewis and Mills believe all business professionals ought to deliver their message in such an engaging way that one could literally hear a pin drop when they speak. The secret to doing so comes from an unusual world: professional acting. By activating...
Author
Publisher
Career Press
Pub. Date
©2008
Physical Desc
1 online resource (283 pages) : illustrations
Language
English
Description
In business, school, romance or your neighborhood, it is valuable to know what attracts people, what repels them and what makes them tick. How do people see you? And how do you see others? In Get People to Do What You Want, you'll find the practical answers to these questions and in the process, discover how to win people over. You will gain an upper hand in your interaction with others that translates into higher starting salaries, greater productivity,...
Author
Publisher
McGraw-Hill
Pub. Date
[2021]
Physical Desc
1 online resource (xxi, 201 pages)
Language
English
Description
"Ingenious strategies and tips for leveraging shameless propaganda for personal and social good Hype runs the world. Rarely in history have people been so susceptible to propaganda and manipulative messaging-and those who have perfected the art and science of hype are coming out on top. Imagine if you could generate and leverage hype with such mastery-only for good purposes, like legitimate business success. You can! In The Hype Handbook, marketing...
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