"Learn how to get the most out of social media! We've identified the essential skills you need to stay connected with the people you care about; reconnect with old friends and classmates; and share your life with loved ones near and far. Our crystal-clear instructions respect your smarts but never assume you're an expert. Big, colorful photos on nearly every page make this book incredibly easy to read and use!"--

Updated to reflect the latest technological innovations and challenges, this book will help readers understand and successfully use today's social media tools. Luttrell's text offers a thorough history of social media and pioneers of the field; chapters on specific subjects, such as photo-sharing, video, crisis communication, ethics, and "sticky social"; discussions on appropriate use of social media in public relations, where the profession stands...

A psychologist and creator of the popular blog "WTF Is Up with My Love Life?!" describes modern "non-dating" practices while profiling ten male personality types with whom such activities can be enjoyed in fulfilling ways.

Revised, expanded, and updated with the latest developments in social media tools, this book is a new edition of the author's text: A Survival Guide to Social Media and Web 2.0 Optimization. This work is a practical hands on guide to social media for the business professional who wants fast and effective marketing results, and now this new edition is updated with new step by step how to instructions, screenshots, and graphics to document the massive...

Lots of people talk about community, but few know how to build it. To understand the history of internet communities, and be inspired to build your own, this is the book to read. - Mike Butcher, Editor-at-large, Tech Crunch Every start-up founder who goes through Y Combinator sees first-hand the power of being part of a community. Atherton's book provides a history of valuable insights for the next generation to build legendary communities upon. -...

When Bex Band started an online community, Love Her Wild, she positively changed her life and the lives of many others in ways she could never have imagined. That click of the mouse was the best thing she ever did! Love Her Wild is now one of the biggest outdoor communities in the world, winning multiple awards, receiving international recognition, and taking thousands of women on adventures. Bex Band also made a dream career for herself in the process-running...

"Learn all the basics of Instagram as well as hidden tips and tricks to produce better photos and videos to share with your friends, family and followers! Exploring Instagram's Hidden Secrets video shows you how to use an established mobile app and shoot and share digital photographs and short videos with friends, family and followers. Impress people with your ability to apply filters and special effects to your photos! Share your photos and videos...

There's been plenty of hype about the "netroots," and online activism on both the right and left. But most of it's been celebratory, not practical. This is a practical, start to finish guide to promoting any cause and participating in any social movement on the social Web. Long-time activist and online community expert Tom Head covers everything you need to know about e-activism, including: " Using the Web to find activism jobs and volunteer opportunities...

"This talk demonstrates how an eclectic blend of storage, analysis, and visualization techniques can be used to gain a lot of serious insight from Twitter data, but also to answer fun questions such as "What does Justin Bieber and the Tea Party have (and not have) in common?"--Resource description page.

In their bestseller Wikinomics, Don Tapscott and Anthony Williams showed the world how mass collaboration was changing the way businesses commu­nicate, create value, and compete in the new global marketplace.
 
This sequel shows that in more than a dozen fields—from finance to health care, science to education, the media to the environment—we have reached a historic turning point. Collaborative innovation is revolutionizing...