100 habits of successful graphic designers : insider secrets on working smart and staying creative
(eBook)

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Published
Gloucester, Mass. : Rockport Publishers, 2005, ©2003.
Format
eBook
ISBN
9781610601474, 1610601475, 9781592531882, 1592531881, 1299930468, 9781299930469
Physical Desc
1 online resource (191 pages) : illustrations
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Language
English

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O'Reilly,O'Reilly Online Learning: Academic/Public Library Edition

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Citations

APA Citation, 7th Edition (style guide)

Dougher, S., & Berger, J. (20052003). 100 habits of successful graphic designers: insider secrets on working smart and staying creative . Rockport Publishers.

Chicago / Turabian - Author Date Citation, 17th Edition (style guide)

Dougher, Sarah and Joshua. Berger. 20052003. 100 Habits of Successful Graphic Designers: Insider Secrets On Working Smart and Staying Creative. Rockport Publishers.

Chicago / Turabian - Humanities (Notes and Bibliography) Citation, 17th Edition (style guide)

Dougher, Sarah and Joshua. Berger. 100 Habits of Successful Graphic Designers: Insider Secrets On Working Smart and Staying Creative Rockport Publishers, 20052003.

MLA Citation, 9th Edition (style guide)

Dougher, Sarah., and Joshua Berger. 100 Habits of Successful Graphic Designers: Insider Secrets On Working Smart and Staying Creative Rockport Publishers, 20052003.

Note! Citations contain only title, author, edition, publisher, and year published. Citations should be used as a guideline and should be double checked for accuracy. Citation formats are based on standards as of August 2021.

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Grouped Work ID
dae42009-2198-1092-5df5-cb4610c20e97-eng
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Grouped Work IDdae42009-2198-1092-5df5-cb4610c20e97-eng
Full title100 habits of successful graphic designers insider secrets on working smart and staying creative
Authordougher sarah
Grouping Categorybook
Last Update2024-04-16 12:23:35PM
Last Indexed2024-04-17 04:21:38AM

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MARC Record

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5050 |a Cover -- Title -- Contents -- Introduction -- Chapter 1. Self-Promotion -- 1 Let the work speak for itself -- 2 Create promotions that reflect the goals of your company -- 3 Keep in touch with your clients, past and present -- 4 Let someone publish your work -- 5 Win and keep clients with a multi-pronged approach to self-promotion -- 6 Use cultural relevance to create ongoing momentum -- 7 Create self-promotional materials that are deceptively simple -- 8 Do an extra-good job on tiny projects
5058 |a 9 Distribute your work through respected channels to gain client confidence10 Everything you do promotes yourself -- 11 Walk around a book fair and hand out your book designs to publishers -- 12 Create after-the-fact flyers -- Chapter 2. Working with Clients -- 13 Visit the clientâ€?s siteâ€?physical and virtual -- 14 Research client decision-making systems -- 15 Spend time with your client to build consensus and create shared goals -- 16 Expand your audience by doing public art projects -- 17 Donâ€?t talk about CD art in a CD art meeting
5058 |a 18 All work has its own unique client19 Learn the language of the client -- 20 Teach the client your language -- 21 Seek out creative clients for successful collaborations -- 22 Build small projects into engaging, ongoing work -- 23 Work for the government -- 24 Develop a clear ethic of client interaction that works for you -- Chapter 3. Workflow and In-House Dynamics -- 25 Find an emotional connection with your audience -- 26 Demand respect, creative license, and fair pay -- 27 Expand with your clients -- 28 Develop brands that both reflect and influence culture
5058 |a 29 Help save electricity30 If you are a designer, design; if you are a manager, manage -- 31 Accessible can be smart; smart can be funny -- 32 Hire interesting, creative peopleâ€?and listen to them -- 33 Always keep the valve in the open position -- 34 Cultivate a workplace with a specific look and sound -- 35 Keep decision making simple and nonhierarchical -- 36 Creative directors need to stay creative -- 37 Look far and wide for your sources in the creative process -- Chapter 4. Continuing Education and Professional Development -- 38 Avoid design conferences
5058 |a 39 Support young designers40 When you retire, deal with the possibilities, not the necessities -- 41 Go back to school no matter how old you are -- 42 Start a magazine -- 43 Make a low-budget project look expensive -- 44 Read it all, forget it all, and do your own thing -- 45 Actively pursue intellectual subjects that resonate with you -- 46 Learn the vernacular of a new field -- 47 Continue your own education by teaching -- 48 Develop and sustain an art practice throughout your life -- 49 Never stop learning; donâ€?t start teaching
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