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Author
Publisher
IBM Press/Pearson
Pub. Date
2009, ©2010
Physical Desc
1 online resource (xxii, 231 pages) : illustrations, map
Language
English
Description
Harness the Power of Social Networking to Promote Innovation and Drive Growth A treasure trove of strategic and tactical insights for the business leader Provides relevant experience from a host of powerful case studies and compelling business scenarios Secrets for avoiding costly mistakes that can cripple a social networking initiative Millions of people use social networking sites, and companies are increasingly turning to social networking to build...
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