Catalog Search Results
Author
Publisher
American Management Association, AMACOM
Pub. Date
[2015]
Physical Desc
1 online resource
Language
English
Description
How do you get people to see things your way? Whether you're trying to secure a promotion, make a sale, or rally support for a new idea, the ability to persuade those around you is absolutely essential to success. Merging research and real-world application, this insightful guide reveals what really drives decisions and introduces readers to the persuasion equation - a powerful combination of factors proven to speed agreement. Readers will discover...
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