Catalog Search Results
Author
Publisher
Wiley
Pub. Date
[2009]
Physical Desc
xix, 245 pages : illustrations ; 23 cm
Language
English
Description
In Twitter Power, Internet marketing and Web innovation expert Joel Comm shows businesses and marketers how to integrate Twitter into their existing marketing strategies to build a loyal following among Twitter members, expand awareness for their product or service, and even handle negative publicity due to angry or disappointed consumers.
Author
Publisher
Wiley
Pub. Date
2015.
Edition
Third edition.
Physical Desc
1 online resource
Language
English
Description
"Tweet your company to the top of the market with a tailored approach to TwitterTwitter Power 3.0 is the newly updated guide that shows smart businesses and entrepreneurs how to use Twitter to their advantage. This book is the best business leader's guide to Twitter, with the most up to date information on trends in social media, branding, and competitive research. Readers will learn that viral content doesn't happen by accident, why videos and photos...
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