Catalog Search Results
Author
Language
English
Formats
Description
Through interviews with the founding family that still owns the company -- and with access to the vast LEGO archive, this definitive story behind one of the most beloved brands on the planet doubles as a cultural history of changing generations' view of childhood and the importance of play.
Author
Language
English
Formats
Description
"The LEGO toy company was founded in 1934 by a Danish carpenter who loved making wooden pull toys. From its humble beginnings, the company has lived up to its name--which comes from the Danish phrase meaning to always "play well"--encouraging children to use their imagination and build whatever they can dream up. In this book, author Jim O'Connor describes how a simple concept--small plastic bricks that snap together--morphed into a cultural phenomenon"--...
Author
Publisher
DK Publishing
Pub. Date
2018.
Edition
New edition.
Physical Desc
279 pages : illustrations (chiefly color) ; 29 cm
Language
English
Description
"Discover the whole LEGO story and explore the incredible play themes, sets, minifigures, movies, and innovations. Celebrate the 60-year history of the iconic LEGO brick in this special updated and expanded edition of The LEGO Book."--Back cover.
Author
Publisher
Crown Business
Pub. Date
[2013]
Edition
1st ed.
Physical Desc
xii, 305 pages, 8 unnumbered pages of plates : illustrations (some color) ; 25 cm
Language
English
Description
In the 1990s, LEGO failed to keep pace with the revolutionary changes in kids' lives and began sliding into irrelevance. It took a new LEGO management team, faced with the growing rage for electronic toys, few barriers to entry, and ultra-demanding consumers, to reinvent the innovation rule book and transform LEGO into one of the world's most profitable, fastest-growing companies. Robertson reveals how LEGO looked beyond products and learned to leverage...
Author
Publisher
MIT Sloan Management Review
Pub. Date
2023.
Edition
[First edition].
Physical Desc
1 online resource (6 pages)
Language
English
Description
Lego Group's crowdsourced innovation strategies have long been a model for open innovation. New research into how the company has advanced its practice of integrating customer communities into its idea-generation process yields additional lessons in how to integrate customer input into product development, and how to nurture creative customer communities.
Author
Publisher
No Starch Press
Pub. Date
©2011
Physical Desc
1 online resource (290 pages) : illustrations (chiefly color)
Language
English
Description
"The LEGO brick may be the most popular toy in the world, but it's much more than just a toy. In The Cult of LEGO, John Baichtal of MAKE Magazine and Wired's GeekDad blog and Joe Meno of BrickJournal take readers on a story-packed adventure through the history of LEGO, from its humble beginnings in a small Danish village to its ascent to the summit of the toy world. Along the way, readers are immersed in the fascinating world of LEGO and its fans....
Author
Publisher
Productivity Press
Pub. Date
2017.
Edition
1st edition.
Physical Desc
1 online resource (237 pages)
Language
English
Description
Building a Global Learning Organization: Using TWI to Succeed with Strategic Workforce Expansion in the LEGO Group describes how a multinational company developed a global structure for learning based on the TWI (Training Within Industry) program to create and sustain standardized work across multiple language and cultural platforms. In this book.
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