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2) What's stopping you?: shatter the 9 most common myths keeping you from starting your own business
Author
Publisher
FT Press
Pub. Date
©2008
Physical Desc
1 online resource (xii, 212 pages) : illustrations
Language
English
Description
"This book dispels the myths surrounding the process of starting a business, and gives hope and encouragement to people who would like to give it a try."--Tim Berry, Founder and CEO, Palo Alto Software Creators of the World's Most Popular "Bruce Barringer and Duane Ireland's new book, What's Stopping You? is an insightful and thought-provoking examination of nine common myths that discourage individuals from starting new businesses. ... This book...
Author
Series
Publisher
FTPress Delivers
Pub. Date
Ã2011
Physical Desc
1 online resource ([8] pages).
Language
English
Description
This Element is an excerpt from The Truth About Starting a Business (9780137144501), by Bruce R. Barringer. Available in print and digital formats. The three realities you must understand to create a winning marketing plan. Marketing is one area where hard work and ingenuity can make up for a lack of funds. It's also an area where money can be easily wasted if a business doesn't have a well-thought-out marketing plan. There are three things to be...
Author
Series
Publisher
FTPress Delivers
Pub. Date
Ã2011
Physical Desc
1 online resource ([10] pages).
Language
English
Description
This Element is an excerpt from The Truth About Starting a Business (9780137144501), by Bruce Barringer. Available in print and digital formats. A simple introduction to financial management for every new entrepreneur. Financial management asks questions like: How are we doing? Are we making or losing money? How much cash do we have? Will it meet our short-term obligations? How efficiently are we utilizing assets? How do our growth and net profits...
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