Catalog Search Results
Author
Publisher
Wiley-VCH
Pub. Date
2011
Edition
1. Aufl.
Physical Desc
1 online resource (1 volume)
Language
Deutsch
Description
Chris Brogan zeigt wie man das volle Potenzial der neuen Medien für Marketing, Vertrieb und PR erfolgreich ausschöpft. Er vereint alle Taktiken und Werkzeuge, die Sie für eine erfolgreiche Social Media-Strategie brauchen und zeigt wie man die üblichen Stolperfallen bereits im Voraus vermeidet. Dafür hat er zwei Jahre intensiv recherchiert und herausgefunden wie die besten Unternehmen Social Media nutzen um ihren Erfolg zu steigern. In kurzen...
Author
Publisher
Wiley
Pub. Date
2020.
Edition
10th edition.
Physical Desc
1 online resource (336 pages)
Language
English
Description
The 10th Anniversary Edition of Trust Agents helps companies get back on track in their efforts to build reputation, attention, and trust In the years since authors Chris Brogan and Julien Smith first released their groundbreaking book Trust Agents , social media channels have become inundated by questionable, low-quality content. As a result, many businesses have suffered from damaged reputations and poorly performing social media initiatives. The...
Author
Language
English
Formats
Description
The New York Times and Wall Street Journal bestseller-now in a new, updated paperback edition. Today's online influencers are Web natives who trade in trust, reputation, and relationships, using social media to accrue the influence that builds up or brings down businesses online. In Trust Agents, two social media veterans show you how to tap into the power of social networks to build your brand's influence, reputation, and, of course, profits. In...
Author
Publisher
Wiley
Pub. Date
[2010]
Physical Desc
1 online resource
Language
English
Description
100 ways to tap into social media for a more profitable business. In Social Media 101, social media expert and blogger Chris Brogan presents the best practices for growing the value of your social media and social networking marketing efforts. Brogan has spent two years researching what the best businesses are doing with social media and how they're doing it. Now, he presents his findings in a single, comprehensive business guide to social media....
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