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Author
Publisher
Jossey-Bass
Pub. Date
©2008
Physical Desc
1 online resource (xxii, 433 pages) : illustrations
Language
English
Description
Innovation leaders promote and address the innovation agenda in their company. Through personal conviction or competitive necessity they are obsessed with providing superior value to customers through innovation. They know how to mobilize their staff behind concrete innovation initiatives and do not hesitate to personally coach innovation teams. For innovation to occur leadership has to be collective. To create a momentum for innovation in their company,...
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