Erik Bergmann
Author
Pub. Date
2014
Language
English
Formats
Description
In How the World Sees You, author and personal branding expert Sally Hogshead applies the principles of fascination triggers to understanding "personality brands"'how individuals use different triggers to influence, persuade, and captivate others. You already know how you see yourself and the world. But how does the world see you' If you want to be heard and remembered, if you want people to take action on your ideas and opinions, then you need to...